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Valentino Spring/Summer 2001 Ad Campaign

Legendary lensman Steven Meisel has shot more than a few indelible Valentino campaigns. Indeed, his collaborations with the brand are incredibly creatively varied, ranging from the campy-vampy photos of Karen Mulder and Yasmeen Ghauri he snapped in 1991, to the moody shots of Liya Kebede for the Spring/Summer 2003 Haute Couture. Of all the Meisel campaigns, however, none has captured the essence of the Valentino lifestyle like his advertisements for the Spring/Summer 2001 ready-to-wear collection. Starring Carmen Kass, Liisa Winkler and Raquel Zimmerman, the campaign was shot entirely on a yacht—one very much like the T.M. Blue.

 

The T.M. Blue is where Mr. Valentino and Mr. Giammetti spend much of their time, once the weather gets warm. Named for Mr. Valentino’s beloved parents, Teresa and Mauro, the interior was designed by Peter Marino, and the art collection on deck includes Warhols and Picassos. A full-time staff of 11 serves on the T.M. Blue, attending to the needs of guests that have included everyone from Joan Collins to Gwyneth Paltrow over the years. Andre Leon Talley reported on a sojourn on the T.M. Blue in American Vogue in 1985; just last month, meanwhile, Mr. Valentino and Mr. Giammetti docked the vessel at Portofino, where they nipped out for dinner with ItalianVogue editor Franca Sozzani. More adventures on the high sea are sure to follow this summer—highly photogenic ones, as that 2001 Meisel campaign suggests.

 

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